One of the biggest media acquisitions in African history is now complete. Canal+ has officially taken control of MultiChoice, the company behind DStv, GOtv and Showmax, setting the stage for major changes in the continent’s entertainment industry.
French media giant Canal+ has completed its $3.17 billion acquisition of MultiChoice Group, officially taking control of Africa’s largest pay-TV company. The deal followed months of regulatory approvals across several African markets. The acquisition brings together two major entertainment companies.
The combined business now serves more than 40 million subscribers across nearly 70 countries. Its portfolio includes DStv, GOtv, Showmax, SuperSport and Canal+’s premium television channels. Canal+ says the merger will strengthen its position across Africa.
The company plans to expand local content production, combine its entertainment libraries and accelerate the growth of streaming services throughout the continent. For existing subscribers, there are no immediate changes.
DStv, GOtv and Showmax will continue operating under their current brands while Canal+ begins integrating the businesses behind the scenes. The company says customers can expect broader content offerings over time. The takeover comes during a difficult period for pay television.
MultiChoice has lost subscribers in several African markets as inflation, weaker local currencies and competition from global streaming platforms continue to reshape viewing habits. Canal+ believes the combined company is better prepared for that challenge.
By combining technology, sports rights and local programming, the new group hopes to strengthen its position against international streaming competitors while investing more heavily in African stories. The acquisition also marks the end of MultiChoice’s journey as an independent listed company.
Canal+ first launched its takeover bid in 2024 before steadily increasing its stake and eventually securing full control after regulatory clearance. The deal is one of the largest media transactions ever completed in Africa.
It also reflects growing confidence in the continent’s entertainment industry despite economic challenges and changing consumer behaviour.
For millions of viewers, DStv and GOtv will still feel familiar. Behind the scenes, however, African broadcasting has entered a new era—one that could redefine how content is created, distributed and watched across the continent.
About the Author
Marcel Chidozie is a tech analyst and writer covering foreign news, fintech, and emerging technologies at TechRegard. Based in Nigeria, He's passionate about translating complex tech developments into compelling, accessible stories for diverse audiences. His work focuses on how technology shapes innovation across Africa and globally.
